Ice Face
SEO foundation: clean structure, clear signals, better indexing.

ICE FACE
- •Premium beauty studio in Barcelona.
- •Specializes in facial treatments and face massages.
- •Uses top brands and modern devices.
- •Regular treatments for firmer, brighter skin.
+580%
Traffic increase
"Working with Timo was a great experience. He significantly improved our website’s SEO. Timo is a true professional who knows how to deliver excellent results. It was a pleasure to communicate with him and build our project together."
Ice Face Studio Team
Barcelona
Key milestones on the customer journey:
- 1Audit & index hygiene
- 2Search Console & GA4 setup
- 3H1/H2 system & meta templates
- 4Sitemaps/robots/canonicals
- 5Structured data & performance
⚠️
The Challenge
Inconsistent titles, missing H1 structure, no sitemaps and unclear indexing. Search Console/GA4 were not connected properly.
💡
The Solution
Tracking excellence
+- • Set up and connect Google Search Console and GA4
- • Clean property structure, filters and baseline dashboards
Full funnel content & structure
+- • Define H1/H2 system per page type
- • Templates for meta titles & descriptions with clear brand structure
Search scaling
+- • Sitemaps (HTML & XML), robots.txt, canonicals & hreflang checks
- • Index hygiene (noindex rules, redirects, 404 handling)
Structured data & performance
+- • Structured data (Organization, LocalBusiness, Breadcrumb)
- • Alt text and performance basics (Core Web Vitals quick wins)
💎
Key Takeaways
1
Consistent headline systems speed up keyword mapping.
2
Sitemaps/canonicals build trust and improve indexing rates.
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Solid SEO foundations for faster indexing and clean signals
Need technical fixes, GSC/GA4 setup, sitemaps and structured data? Let’s get the basics right and compound organic growth.